Morgane, auteur sur MB Cosmetics Laboratory

Beauty Product Launch Strategy: From Formulation to Sales Funnel

23/06/2025 / 312 / 0

Good morning! I hope you had some rest this weekend because we are starting the week with some business talk! Let’s stir up some magic... Continue reading

Morgane

Sensorial Skincare: Crafting a Ritual Through Texture, Scent and Delivery

16/06/2025 / 299 / 0

Welcome back! I’m sitting down with my cup of tea to right today’s post and I hope you’ll join me with your own morning drink... Continue reading

Morgane

Microbiome Skincare: Harnessing Prebiotics, Probiotics, and Postbiotics for a Healthier Skin Barrier

09/06/2025 / 372 / 0

Good morning! I hope you are fired up from last week’s post about preservation and pH control. Today’, we’re stirring up some more magic in... Continue reading

Morgane

The Invisible Frenemies: Chelation, Preservation & pH Control in Modern Skincare

02/06/2025 / 238 / 0

Welcome back for our coffee chat! I’m so happy to be taking this morning break with you. Without further ado, let’s stir up some magic... Continue reading

Morgane

Beyond the Jar: When to Diversify Into Tools, Merch or Supplements Without Diluting Your Skincare Brand

26/05/2025 / 262 / 0

From Gua Sha to Gut Health, Here’s How to Expand Your Beauty Line Without Breaking Compliance or Brand Consistency. Let’s stir up some magic in... Continue reading

Morgane

How to Boost Brand Recognition and Make Your Cosmetic Brand Unforgettable: Lessons from Tree Hut, Sol de Janeiro, and More

19/05/2025 / 292 / 0

Welcome back to our little Monday chat! It’s 9:30 am on my side. That’s what I call the coffee break time for you and the... Continue reading

Morgane

From Best-Seller to Brand Empire: Expand Your Cosmetic Line Without Losing Its Magic

12/05/2025 / 377 / 0

Let’s stir up some magic in the lab! Today, we’re diving into one of the most exciting (and strategic) phases of any cosmetic brand’s journey:... Continue reading

Morgane

Cosmetic Chemist, Herbalist, Business Mentor—and Your Partner in Beauty Brand Success

05/05/2025 / 330 / 0

Welcome to my lab, where science, creativity, and business strategy come together to help you build the beauty brand of your dreams. I’m Morgane! If... Continue reading

Morgane

From DTC to Wholesale: What Indie Beauty Brands Need to Know Before Selling to Retailers

28/04/2025 / 392 / 0

From Direct-To-Consumer to Wholesale, let’s stir up some magic in the lab, today’s hot topic is all about whether you should be selling to retailers!... Continue reading

Morgane

The 7 EU Compliance Mistakes That Could Ruin Your Cosmetic Brand

20/04/2025 / 398 / 0

Let’s stir up some magic in the lab! Today’s hot topic is all about staying compliant as a cosmetic brand! So, you’re ready to launch... Continue reading

Morgane